Advertising Photos by Jeff Behm
Pure Home Collections, located in Frederick, Maryland’s Shab Row, is a top design and home furnishings center, providing services throughout the DC/Baltimore corridor. Knowing owner AnnMarie Farran’s eye for detail, it’s a pleasure to have been selected to create new imagery for her Fall Line advertising campaign.
Given the complexities of moving large pieces of furniture to our studio, we decided it was best to create a studio on location at Pure Home Collections’ store during closed hours. This involved clearing away a 20×30 foot space in which to work, but AnnMarie and husband Ken did so without complaint, allowing us to concentrate on setting up backgrounds, lights and camera to accomplish the high quality imagery necessary.
The campaign is based on selected furniture photographed in white space with a story line that will develop over time. We are turning the images into large picture window displays visible from East Street, the road on which Pure Home is located.
Special thanks to models Josh and Kelly, for their work on this project, as well as to assistant, Jenna for her hard work and thoughts.
Photographic assignments have taken Jeff Behm all around the western hemisphere, as well as serving Frederick, Washington, Montgomery, Prince George’s, Howard and Baltimore counties. Services provided include advertising, aerial, food, executive portraiture and commercial photography at the highest levels. We also have photographers specializing in fashion, wedding and portrait photography. For outstanding professional advertising photography and located in Frederick, MD., call 724-730-8513 to speak with us.