Why food photography? Three key reasons:
When I say food photography is difficult, I’m not talking about the cell phone shots flooding social media. What I am referring to as a challenge is creating high-quality, professional images for clients who understand the power of visual appeal.
I learned early in my career that "People buy with their eyes," a lesson ingrained in me from a top-tier restaurant company I worked with for a decade. That principle continues to guide my approach to food photography, helping businesses showcase their products in the best light—whether for retail or wholesale markets.